Oral Health and Dental Management

The real importance of smiling: A luxury you can afford

3^rd Euro Congress and Expo on Dental & Oral Health

June 16-18, 2015 Alicante, Spain

Alex Iniguez

Keynote: Oral Health Dent Manag

Abstract:

Do I smile because I?m happy, or am happy because I smile? We smile when we feel good. But we can create well-being sensations just raising a smile. There?s a bidirectional effect between smiling and feelingpositive: both can be reason and effect of other one. The act of smiling is connected with neurotransmitters like serotonin and dopamine, related to pleasure sensations and psychological tensions. When we smile we feel better, our creativity and self-confidence increase, leading us towards the right mental balance we need. Scientific evidence shows that smiling can even reduce our heart rate after a stressful situation. Smile prevents and improves many diseases, andis very useful to get to sleep. But positive effects of smiling aren?t limited to our own physical and mental well-being: our smile goes beyond us having a positive effect on the people around. When you see somebody smiling, your mirror neurons push you to raise a smile. The more you smile, the more you will receive smiles back. Then you will create a great feedback of good vibrations. We can smile just with the lips, or just with the eyes, or we can make a genuine smile (Duchenne smile) using all our facial expressions. This smilewill make you look younger, increase sex and social appeal, and improvepersonal and working relationships. It?s necessary that everybody feel well with their smile, in aesthetics terms, so they will smile openly and then benefit themselves and the others ofthose amazing effects of smiling.

Biography :

Dr. Alex Iniguez is PhD from Valencia University. He worked during 10 years in the Pharmaceutical Industry (Procter & Gamble Pharmaceuticals), in theCommercial and Medical Departments (Medical Advisor, MSL, European Medical Advisor), and during 5years as Scientific Manager in the Oral-B Iberia Professional Team (P&G). His expertise covers Oral Health,Hypertension, Osteoporosis and Female Sexual Dysfunction fields.As of 2014 he is the CEO & Founder of SMILE International Consulting (www.smileic.co)